Salman Khan in legal trouble over his new shopping site?

Bollywood superstar Salman Khan who launched a new online shopping portal on his 50th birthday, might be in trouble due to the website’s domain name. The site – which is “a gift” for Salman’s fans, is yet to begin operations, but is open for registrations.

However, the Khan Market Traders Association has taken an objection to the name of the shopping platform and is planning to sue the actor, a national daily reports.

"We are a world-famous market. How can the actor use our market's name for his portal? If he announces discount for merchandise on his portal, customers will turn up here and ask for the same. They are bound to be confused," association president Sanjiv Mehra said.

The traders have decided to approach the Delhi High Court when it reopens on January 4, 2016. The court is currently on Christmas and New Year vacation.

The 65-year-old market with 150 shops and 35 restaurants was placed 21st on a list of costliest retail locations in the world and the most expensive in the country in a recent real estate survey .

However, according to legal experts, there isn’t much the traders can do for a solid case. "There is no trademark infringement in this case. There must be thousands of Khan Markets in the country. It is likely to be dismissed as a frivilous litigation if and when it is filed," Supreme Court advocate Sanjay Upadhyay said.

Salman had launched the site as return gift for his fans on his birthday. The actor also announced that his fans who register with their real identities will get 50 percent discount on Being Human products and also on the ‘Bajrangi Bhaijaan’ mace pendant.