Priyanka Chopra is ‘Bridging the GAP’ in international ad campaign


After taking over American television with drama series ‘Quantico’ and debuting in Hollywood with the recently released ‘Baywatch’, Priyanka Chopra has now signed and featured in an advertisement campaign for international clothing line GAP.

The campaign is named ‘Bridging the GAP’, redefining the brand’s identity by standing for 'unity in diversity', and the 34-year-old actress has shared videos and pictures from the ad campaign on her Instagram handle.

The ad features Priyanka rubbing shoulders with other international celebrities like rapper Wiz Khalifa, actors Jonathan Groff, Christie Brinkley, Yara Shahidi, model-activist Adwoa Aboah, designer Alek Welk, champion fencer Miles Chamley-Watson, and models Maria Borges, Fernanda Ly, Lineisy Montero, Ellen Rosa, Casil McArthur and Jasmine Sanders.

The video has all the celebs wearing signature white GAP tees and denim lowers. The background song is titled ‘Sunny’.

“#BridgingTheGap is exactly what the world needs right now. It doesn’t matter where you’re from; what matters right now is what you stand for, and we need to stand for love and humanity. Thank you @edward_enninful, for giving me such a "Sunny" song to sing... actually singing this ICONIC song myself was amazing ! Shoutout to the one and only Boney M and Bobby hebb ! Loved doing this video with all these amazing people! I hope this inspires a deeper connect with one another. @Gap #Ad,” Priyanka wrote while sharing the video.

She also posted a picture posing with others in their GAP white and blue look and captioned it, “Proud to stand with these amazing people from such diverse backgrounds and achievements… so cool to have worked with them towards #BridgingTheGap, and we ask that you do too. #UnitedWeStand @Gap,” Priyanka wrote with a picture.

In a behind-the-scene video, Priyanka says,  “There are so many gaps in this world that need to be filled. We, in this generation, and our children going forward, need to have a relatively evolved sense of thinking, which goes beyond race.” Sharing the video, the actress wrote, “Celebrating our differences doesn’t necessarily mean that we need to be different. Celebrating our differences is being proud of where you come from and engulfing other people who are different into your world. #BridgingTheGap, a film by @Edward_Enninful @Gap #Ad #themakingof.”