Box-office: Aditya, Katrina's ‘Fitoor’ off to a slow start

Aditya Roy Kapur and Katrina Kaif’s romantic saga ‘Fitoor’ hit the theatres on Friday. It was one of the most anticipated film of the year but unfortunately the movie failed to show opening day miracle. Abhishek Kapoor’s ‘Fitoor’ falls flat at the box-office. It only registered an opening day occupancy of 25-30% which is very poor considering it is Katrina Kaif’s film.

‘Fitoor’ clashed with Pulkit Samrat, Yami Gautam and Urvashi Rautela starrer urban love story ‘Sanam Re’. ‘Fitoor’ released in around 1500 screens while ‘Sanam Re’ got more screen compared to ‘Fitoor’. It was screened in around 2000 theares. ‘Sanam Re’ is working well in states like Gujarat, Rajasthan.

‘Sanam Re’ registered an opening day occupancy of15%. The clash between ‘Fitoor’ and ‘Sanam Re’ at the box-office is inevitable.

It is expected that ‘Fitoor’ will end up making around 10 crore in the opening day but the actual figure is awaited.

‘Fitoor’ is a big budget film. Rs 70 crore has been spent in the making.

‘Fitoor’ speaks the two die-hard lovers Firdaus and Noor. A childhood love which grown stronger with every passing day. A young Kashmiri boy Noor finds love in red haired Firdaus. But as says, ‘Yeh Ishq Nahi Aasan’, Firdaus belongs to the family of a rich Nawabi family and Noor a simple Kashmiri boy devoid of name and fame. Begum Hazrat, played by Tabu is the barrier in their relationship.

Based on Charles Dickens' popular novel Great Expectations, ‘Fitoor’ shot in Kashmir and partly in Delhi, Mumbai and Poland.