‘Chennai Express’ makes super-fast 200 crores at box-office

The movie ‘Chennai Express’ lives up to its name. The movie seems to be on a superfast journey of entering Rs.200 crores club in just two weeks. Director Rohit Shetty can consider it re-christening to ‘Chennai Superfast Express’.

‘Chennai Express’ is a Hindi romantic comedy movie directed by Rohit Shetty. The lead casts of the movie are Shahrukh Khan and Deepika Padukone. The movie was released during Eid, on 8th August. Since then the movie has been fast at the box office. In the first week, the movie grossed over 100 crores and in the second week it added another half crores to find an average of 200 crores in two weeks. In the first week, ‘Chennai Express’ became the fastest movie to enter Rs. 100 crore club.

Trade analyst Taran Adarsh tweeted: “#ChennaiExpress 2 weeks grand total stands at Rs 200.55 cr nett. ALL TIME BLOCKBUSTER.”

He also tweeted the break-up of the movie’s earnings: “Collected Rs 43.85 cr nett in Week 2. Breakup: Fri 6.50 cr, Sat 8.51 cr, Sun 10.22 cr, Mon 3.80 cr, Tue 7.06 cr, Wed 4.51 cr, Thu 3.25 cr. Grand total: Rs 200.55 cr nett.”

‘3 Idiots’ holds the record of grossing Rs. 240 crores in just 10 days. ‘Chennai Express’ is closely following it. It can leave ‘3 Idiots’ behind if the movie runs for another week at the same pace.

Talking about the impressive business of ‘Chennai Express’, Shahrukh Khan said, “I am not saying I know the business 100 per cent but I do know something. Half my life I've kept doing movies and then I think - I want to make movies for the South Indian market but that market can change, taste can change. I want to make movies for critics but critics and their appreciation can change for a certain kind of cinema. And then I make movies because my heart says so.”

‘Chennai Express’ has a number of reasons to cherish. It received highest collections in its previews till date. The first day, second day and third day collections were also the highest. The movie entered 100 crore club at the fastest pace. Till now, the movie is the biggest grosser of 2013.

‘Chennai Express’ got a record business due to the perfect timing of the release of the movie among other strong marketing and promotional campaigns. The movie was released on Thursday, on a national holiday and thus saw a long holiday weekend.