Box-office: ‘Force 2’ gets bigger opening than ‘Tum Bin 2’
The sequels of two hit films – ‘Force 2’ and ‘Tum Bin 2’ clashed at the theatres. Although both the films opened on a low note, partly owing to demonetisation drive, John Abraham and Sonakshi Sinha starrer action-thriller witnessed better response as against the romantic drama.
‘Force 2’ registered an occupancy of 15-20 percent, while ‘Tum Bin 2’ managed to open with 8-10 percent occupancy. ‘Force 2’ also had a bigger screen count than that of ‘Tum Bin 2’, and was released across 1800 screens in the domestic market.
Early estimates suggest that ‘Force 2’ collected around Rs. five crore on its opening day, while ‘Tum Bin 2’ is likely to rake in Rs. three crore. The Abhinay Deo directorial received mostly positive response from audience and critic and the word-of-mouth publicity is expected to boost its business. The romantic drama starring Neha Sharma, Aditya Seal and Aashim Gulati has garnered mixed reaction. Directed by Anubhav Sinha, ‘Tum Bin 2’ was made on a small budget of Rs 12 crore and the film has already recovered a substantial chunk of its costs from the sale of its music and digital rights.
Last week's release ‘Rock On!! 2’ was greatly affected by the demonetisation move, and trade analysts were bit sceptical about its effect on these new releases. But the early trends show that the effect of the demonetisation is less on ‘Force 2’ and ‘Tum Bin 2’, when compared to the Farhan Akhtar and Shraddha Kapoor starrer.
In fact, distributor Akshaye Rathi has also tweeted, “The #DeMonetisation impact on movies is a failed theory suddenly! Watch the collections of #Force2 & you’ll know what I mean!”
He also wrote, “Between last week & now, people haven’t got a lot of money all of a sudden! Good content works! Bad content doesn’t! Period! #Force2.”