Storyboard - 20th Feb 2010 - Part 3 - When Size Doesn't Matter

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Last week ex-Contract duo Manish Bhatt and Raghu Bhatt struck out on their own with Scarecrow. The continues the trend star creative directors moving out to set up their own shops. How are they doing? Do they get called for the big pitches last week, the four year old Saints & Warriors won Skoda business, can they attract talent and are they too much ay the mercy of one big client. Basically how does it work? We also go behind the scenes here - Yuvraj Singh and Soha Ali Khan shot an ad for ITC's stationery brand, classmate recently. The agency: Rediffusion Y&R. The brand is advertising on TV after 6 years!

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