Shop for Change and Agrocel in Karnataka

Description:

Seth here - Shop for Change's CEO. My colleague Jaishankar and I spent the day in Sankeshwar, Karnataka meeting with the newest group of Shop for Change Fair Trade certified cotton farmers. Mr. K. Sainathan from Agrocel oversees work to support the farmers and help them market their cotton on fair trade terms. I asked Mr. Sainathan to talk a bit about what Agrocel does as a fair trade organisation to support these farmers.