India Economic Summit 2010 - Can One Brand Serve Multiple Markets

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www.weforum.org - 15.11.2010 Can One Brand Serve Multiple Markets? India's diverse market is estimated to have 30 million affluent consumers, 300 million middle-class consumers and 700 million lower-income consumers. How can consumer brands serve India's diverse demographic profile while remaining profitable? Speakers Jack Modzelewski, President, Client Relations and Senior Partner, Fleishman-Hillard, USA Atul Singh, President and Chief Executive Officer, India and South West Asia, Coca-Cola India, India Niren Chaudhary, Managing Director, India, Yum! Restaurants, India Arun Tadanki, Managing Director, Yahoo! India, India Sanjay Gupta, Chief Operating Officer, Star India, India Chaired by Tarun Anand, Senior Company Officer, South Asia, Thomson Reuters, India

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