DialogueZaade - DialogueBaazi from Ishaqzaade


Once the title 'Ishaqzaade' was locked, it was felt that people were curious as to what the term actually meant. It so happens that one of the dialogues of the film aptly explains the origins of the word Ishaqzaade and all that had to be done was to put out the same. But the challenge was, considering it's an unreleased film, how to use a dialogue from one of the pivotal scenes of the film without actually releasing the video! Kinetic typography or ''moving text'' emerged as the solution wherein motion & texture is added to text to express ideas & evoke certain emotions. Special attention was given to the choice of fonts, colours, textures and camera angles in order to keep it true to the world of the film. The emotional experience essential to the scene was also conveyed through the additional use of visual effects & sound design. Release Date: 11 May 2012 www.facebook.com Genre: Romance Starring: Arjun Kapoor and Parineeti Chopra Producer: Aditya Chopra Director: Habib Faisal Music: Amit Trivedi Lyrics: Kausar Munir Rising from the ashes of hooliganism and small town clan wars, comes the love story of a passion ignited by hatred. Of two people. Born to hate. Destined to love. One kingdom. One throne. Two wild animals... one totally unpredictable and the other... ferocious! A battle... deafened by sounds of hate, revenge, bullets and deceit. A story... about two fiery bloods played by Arjun Kapoor and Parineeti Chopra, and their fight for power and supremacy. A story ...

Arjun Kapoor

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