Whatâ€™s Your Raashee? is now on Facebook
The hype surrounding What’s Your Raashee? has now reached Facebook as well! In a first of its kind association, a specialized application has been developed for Facebook to check their compatibility with their partners and also make new friends based on their very own raashee - sun sign, and their compatibility with other users. The application requires the user to answer questions about their personal preferences and based on the compatibility of their raashee with other raashees, and the compatibility derived from their answers matching other users, they will be shown a list of users whom they are compatible with and offer them an opportunity to add those people as friends in Facebook.
Sunita A. Gowariker, producer of the film says, “In the film, Priyanka plays 12 characters all between the age of 18-25, which is also the average age group of Facebook users, thereby Facebook served as an ideal platform for us to connect with the youth. Besides the TG fit, this particular application gave us a chance to do something interactive by not only letting users test their compatibility with their partners, but also by giving users a chance to meet people they may not know on Facebook, with whom they are compatible. The entire idea ties in well with the theme of the film and yet is not restricted to being only about the film.”
What’s Your Raashee? is director Ashutosh Gowariker’s first romantic comedy and is based on Madhu Rye’s Gujarati novel Kimball Ravenswood and stars Harman Baweja and Priyanka Chopra.
The film is presented by UTV Motion Pictures and Ashutosh Gowariker Productions and is jointly produced by Ronnie Screwvala and Sunita A.Gowariker. Other credits include lyrics by Javed Akhtar, music by Sohail Sen, screenplay by Naushil Mehta & Ashutosh Gowariker, dialogues by Naushil Mehta, costume design by Neeta Lulla, art direction by Nitin Desai and cinematography by Piyush Shah.
The film is slated for a 25th September release.