Sanjay Duttâ€™s advice to youth, Stay away from Drugs
In a new avatar of a Game Master in Pepsi's new interactive ad Sanjay Dutt requests youngsters to stay away from drugs. "I think whatever the youth of today thinks, they achieve it. The only thing I have to say to the youngsters of today is: stay away from drugs," said Sanjay Dutt at the launch of Pepsi's new ad campaign "The Game" at Taj Lands End. Sanjay encountered drug addiction for years.
PepsiCo has come out with a new campaign - Youngistaan Ka WOW. In the ad, Game Master Sanjay challenges Ranbir Kapoor. "The Game" would be played over five films and audience can participate in it by helping Ranbir win the challenge through SMS, which in return will bring back prize money of Rs.5,000,000 to a consistent performer. "I think Youngistaan Ka WOW is about leaving the world speechless with your spontaneity, smartness, intelligence and I hope that's what will hit the world with WOW." Brand ambassador of Pepsi Ranbir said.
Audience will get an opportunity to see Sanjay Dutt sporting long hair and dressed in a red bulky suit with exaggerated shoulders and feet. His rubber suit weighed over 5 kgs and took the actor over an hour to get ready. However Sanju baba never complained. On the contrary, he took charge and worked with the stylist to get the perfect look. With his quick single take and shot delivery he often stunned the production team.