Salman’s NGO launches campaign for specially-abled


An employment campaign, ‘Veer’ for the specially-abled concluded with hope in the presence of Bollywood actor Salman Khan and other eminent people at The Lalit Hotel in Mumbai on Sunday. Actors like Gulshan Grover, Dolly Bindra, Swara Bhaskar, Vishakha Singh and Hasleen Kaur were also present at the event.

The campaign began on January 26 and was organised by Salman’s non-governmental organisation ‘Being Human’, soft drink brand Thums-Up, media news channel CNN-IBN and American Indian Foundation (AIF).

The superstar said that the campaign aimed at providing employment to the maximum number of specially-abled people.

“This is just the beginning. Just see what happens next. This year 1,000 brave people will get

employed. I hope next year twice the number of people are employed and the number keeps on increasing,” the actor was quoted in the media.

The campaign was successful its initial phase and ended with an event recalling its journey till now. The purpose of the campaign was to raise awareness about the challenges faced by the specially-abled people, and also address them by providing education, employment, skill training and development and stressing on the need for specially-abled technology.

Reportedly, one of the organisers of the campaign, Hemanth Paul, said that he hoped the campaign expanded further and said, “I think the Veer campaign is a critically important campaign for us as a community, and as a society and we are delighted to see so many partners come together to support an effort such as this. I also think that this is really the starting point for something that is very important, I think we are bringing a cause upto national significance and hopefully this will be something that is far bigger and global from what we are starting today.”

The progamme portrayed inspiring lives that succeeded after facing many hurdles through hard work and determination, which included accomplished dancer and actress, Sudha Chandran, paraplegic swimmer Prasanta Karmakar who won a bronze medal at the 2010 Commonwealth games, Lieutenant-General and former Director-General of Military Operations and Vice-Chief of the Army Staff, Vijay Oberoi, who had lost his right leg during the Indo-Pak War in 1965 and continued to be a soldier in the Maratha Light Infantry regiment.

The campaign was able to raise contributions worth Rs 7.5 million in its first phase, where many celebrities also offered their support in unraveling the potential of the specially-abled people.

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