Pal Zileri celebrates opening of its first store in Mumbai


Pal Zaleri LaunchGavel Fashions Pvt. Ltd. celebrated the opening of Pal Zileri's first store in Mumbai with a grand party at The Hilton Towers, Regal Room today. The party saw the crème de la crème of Mumbai indulging in the Luxe evening. The guests were greeted by Manuela Miola, Marketing and Communication Director, Pal Zileri and Mr. Yogesh Radhakrishnan, the host for the evening and Pal Zileri's partner in India.

The evening began with a fashion preview showcasing Pal Zileri's Spring-Summer'08 collection modeled by the ad guru, Prahlad Kakar ; Mohammad Azharuddin, former captain of the Indian cricket team; Matchwinner Ishant Sharma; Virendra Sehwag, ace batsmen; Bollywood actor Arjun Rampal; The brilliant comedy king David Dhawan and entrepreneur Raja Dhodi followed by private dinner and celebrations where DJ Suketu entertained guests until the early hours of the morning.

Addressing Mumbai's crème de la crème at the launch party, Manuela Miola Marketing and Communication Director, Pal Zileri said, "India is a Burgeoning market for luxury products, the connotations have been prevalence for centuries, today there is an emerging revival in the demand for global luxury brands. Pal Zileri stands for consolidated craftsmanship, personalized service and creative innovation. Three factors of excellence identifying the brand which has developed considerably over the years but always in perfect keeping with their origins and defines premium luxury. Through our Spring-Summer'08 collection now available at the store, we are pleased to extend the highest expression of taste and elegance to our consumers"

The Regal Room was done up in shades of black & Grey with Silver, the key colours for the evening's decoration. Guests were drawn towards the warm and intimate lounge created around the ramp enjoying the taste of decadence whilst sipping on luxury Martinis & champagne with exotic layout of aphrodisiacal foods at the luxe affair. The conceptualization and management of this event was done by Culture Company India Pvt. Ltd.

Commenting on the opening, Mr. Yogesh Radhakrishnan said, "We have had a great response till now from the Delhi store and because of this acceptance amongst the people we are excited to bring the Italian House of Luxury, Pal Zileri to Mumbai.The opening of our second outlet in India marks an important milestone in our strategy."

He added "With the celebrations of the opening of Pal Zileri store in Mumbai, Gavel Fashions would also like to announce the opening of the first ever multi-brand luxury shoe store in Delhi that will stock the finest brands from all across Italy. The store will include top-end brands of shoes and will offer services like made-to-measure for the discerning customer."

This party was all about style and Luxury Reborn!  It was partying taken to another level by the celebrated names from the fashion fraternity; Bollywood, Stylish industrialists and world of Cricket enjoyed walking in Pal Zileri.


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