Madhavan, Vidya connect emotionally

Airtel and Madhavan’s 2 year-old son Vedant connect Vidya and Maddy emotionally. During the shooting of Airtel ad, Vedant mingled very well with Vidya. The Airtel ad proves that the duo shares a fabulous on-screen chemistry. Their combination looks so dynamic that now many filmmakers are eager to cast them.

Airtel has decided to make more new ads with the couple. Regarding their future ads, the South superstar Madhavan said, "Initially, I was only the brand ambassador for Airtel's southern market. But now they've signed me on for the whole country. And we've shot a series of ads with Vidya and me. For the last one week I've been running in and out Mumbai and Chennai. During the day-time I'm in Chennai shooting for a Tamil film. Then I take a night flight to Mumbai to dub for the ads."

Speaking about their chemistry, Madhavan said that they are hardly together in the ad and he finds it strange that people noticed so much chemistry in them in those few seconds.