Images: Aishwarya Rai drives Kerala mass crazy

It was already informed that Aishwarya Rai Bachchan will inaugurate the Kalyan jewelry showroom in Kochi on August 19, a stage has been set for the former beauty queen to address the mass who waited with bated breathe to get a glimpse of their favorite star. The crowds were unmanageable.

The hear beats of the people started palpating high when a wine color jaguar stopped and Aishwarya stepped out.  Her beauty and elegance mesmerized the crowd. Crowd of Kochi went berserk on seeing the most beautiful and versatile actress of Bollywood in their hometown.

Aishwarya who is the ultimate definition of beauty looked awesome in off white and golden embroided lehenga choli designed by designer Abu-Sandeep with jewelry matching to her attire and gajra tied to her hair. A stage was set up for Aishwarya to address the large crowd near the showroom.

Addressing the people of Kerala, she said, “I truly feel proud to breathe the air of God’s own country once again,” said the 38-year-old, who finds the “simplicity of the land and the people”, the best thing about Kerala.

She addressed the people before inaugurating the store. She inaugurated the jewellery store alongside Malayalam superstar Dileep.

During the ceremony, the Kalyanaram family informed their guests that the TV ad shot featuring Aishwarya has broken all records on the net with over 2 lakh hits within 4 days and also informed that agencies like Agency FAQS, Exchange4media have all listed the ad as one of the best ads this year.

Thrissur based Kalyan Jewellers plans to invest Rs 1,000 crore this year to open 15 more showrooms across India. Kalyan Jewellers recently roped in two mega superstars Amitabh Bachchan and Aishwarya Rai Bachchan as their brand ambassadors.
Aishwarya Rai
Aishwarya Rai Bachchan
Aishwarya Rai
Aishwarya Rai Bachchan

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