First day box-office collection of 'Dhoom 3'
YRF’s ‘Dhoom 3’ opened with a bang in India and overseas. The film had a great advance booking which is much higher compared to ‘Ek Tha Tiger’ and ‘Chennai Express’. The film showed occupancy of 95 to 100% in the morning show. The film also opened remarkably overseas. The film was released in more than 4500 screens in India which is first time ever and 700 in international markets.
Aamir Khan, Katrina Kaif, Abhishek Bachchan and Uday Chopra starrer, ‘Dhoom 3’ is expected to make 40 crore plus business at the box-office in the opening day summing the numbers of Tamil, Telugu and Hindi version and will cross 100 crores in three days. Speculation is high that the film has made 45 crore in the opening day by totaling the domestic and international box-office numbers.
Since it is release around Christmas and New Year, it has an advantage and moreover the film also had no pressure of last week release as all the past releases are washed out of cinema halls. Since the film had a working day release, on Friday the opening collection would be bit low but it will grow up in weekends. It is the first film releasing in Pakistan after lifting the ban of Indian film release in the country. In this case also the film has an advantage.
Gautam Dutta, COO of PVR Cinemas, said, “The movie has opened exceedingly well. Going by the response for the first day, it doesn’t feel like it’s a working Friday. The first day shows witnessed high occupancies… on an average of 90 per cent.”
He said that for the first time, a movie has seen huge advance booking. “We believe the movie will have a repeat value and would have a good run for the next three-four weeks.”
Dubbed in Tamil and Telugu, the movie is available in 2 D and IMAX format.
Added Ashish Saksena, COO of Big Cinemas, “It has seen a massive opening and we are expecting this to be one of the biggest weekends. It looks like franchise movies are now establishing themselves as the audience knows what to expect.”
Trade analyst Komal Mehta informed that ‘’Dhoom 3’ had an extraordinary opening at the box-office without citing the numbers.
‘Chennai Express’ made an opening day collection of 33 crores and trade analyst feels ‘Dhoom 3’ will beat all the opening day records of all the past releases and set a historic record.
Directed by Vijay Krishna Acharya, ‘Dhoom 3’ the third installment of the
successful franchise is the last big release of the year.