Deepika, Farhan together in a private jet
Deepika Padukone and Farhan Akhtar are leaving no stone unturned to promote their new flick, ‘Karthik Calling Karthik’. Farhan hired a private jet at Rs 50 lakh to go around five cities for promotion. They will travel to Ahmedabad, Surat, Delhi, Chandigarh and Jaipur in a private jet for two days.
They will be accompanied by the film co-producers Ritesh Sidhwani and Amit Chandra.
An insider reveals, "A private jet has been hired for two days at a cost of around Rs 50 lakh. It's huge expense but the producers feel it's worth the cost as big brands want to sponsor the events."Ritesh confirms, "We will be promoting KCK in different multiplexes across these five cities as we can't oblige all. We wouldn't have been able to cover so many cities if we had travelled by regular commercial airlines and that's why we decided to hire a jet.
It's hectic and expensive but part of the promotional strategy. It's not the money but the mileage you get. You get to interact with your fans on a closer level. It will be just the six of us travelling -- Farhan, Deepika, the director Vijay Lalwani, our public relations officer, Devika from the marketing team and me."